marketing
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Africa
PivotRoots to lead Digital Media and Performance Marketing for Urban Company
Dubai, United Arab Emirates — Leading marketing and data-focused digital agency, PivotRoots, has recently announced its successful bid to secure the media contract for Urban Company in the UAE. As part of their role, PivotRoots will develop and execute data-driven strategies to strengthen Urban Company’s digital marketing efforts in the region. This achievement comes as PivotRoots continues to expand its…
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Technology
Facebook sued over alleged private message ‘scanning’
Facebook is facing a class action lawsuit over allegations that it monitors users’ private messages. The lawsuit claims that when users share a link to another website via a private message, Facebook scans it to profile the sender’s web activity. It alleges that Facebook systematically intercepts messages to mine user data and profits by sharing it with data…
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