Soft drink giant, Coca-Cola has reportedly lost about $4 billion following Portuguese superstar, Cristiano Ronaldo’s gesture towards the company’s product during a press conference at the ongoing European Championship.
Ronaldo moved bottles of Coca-Cola from his front as he sat to take questions from journalists before Tuesday’s match against Hungry in Budapest.
Following the footballer’s gesture towards the carbonated drink, Coca-Cola’s share value dropped by 1.6 percent to $55.2 per shares by the end of the press conference.
The company’s share price was $56.1 before the press briefing.
This wiped off $4 billion from the beverage manufacturer on the New York Stock Exchange.
The value of Coca-Cola’s share is currently $55.41, down by 0.25 percent.
Ronaldo, who has always spoken against carbonated drinks, said he doesn’t like when his son drinks them.
